No matter which product design services you choose, they all use several ways of obtaining their ideas, from a rough idea to the finished product. The process usually begins with some drawings and finishes off with the production of a prototype so that photos can be taken from every angle. Most of the time, clients tell product design companies that they want these photos so they can use them to raise funding for the project, test for problems, and help manufacturers get a better understanding of mass production.
Sadly, as any product design and development company will tell you, this common technique has its issues. Making just one prototype to photograph is costly and may be worthwhile if it doesn’t get the required support. Other issues include the time required to make a physical prototype and how challenging it is to get only one of them manufactured.
Nowadays, product design services are more prone to use renders rather than photos since they can do most of the work that a physical model is meant to do. A render can look so realistic that it can be hard or even impossible to identify it from the real object, and renders can be used to 3D print a single model if a physical prototype is needed.
Most of the time, professionals doing product design services tell us the physical prototype is not required at all or isn’t necessary until final testing. Also, many types of rendering software can analyze the product, helping check for strength and safety long before the first copy ever comes into existence.
Rendering is a practical tool for many freelance industrial designers. If you don’t know a lot about it, learning more about photorealistic product renderings is helpful.
When Do You Use Renders?
Even though photorealistic renders are amazing for many various projects, they’re not good for every situation. Also, they shine more in some parts than others, so it is worthwhile to find out when you should work with a sketch or model and a render is better.
Renders are very useful when the product concept is very innovative, and there may be problems describing to a manufacturing service what it is you actually want. Plus, they are beneficial if you are trying to raise money for research and the technology has not been developed yet.
Producing the product is challenging and sometimes near impossible in these circumstances, so a render can help those who need to know to understand better. Also, renders are very useful for complex products such as cameras or phones since it is simpler to show a cutaway that lets potential investors view the interior.
Renders Help Speak To Financers
If your product is complex, a potential financier may not get to grips on the value of the product. To top of it off, simple drawings sometimes don’t show everything a potential supporter has to see.
On the contrary, a render shows the product more clearly when it comes to what it will look like. Renders can be made into animations to reveal how the product works, or they can show the product rotating so the backer can see it from all angles.
Even if you have a simple concept, a render makes it appear more polished and professional when shown in this way. It helps give the impression that the people designing it are competent in what they are doing and are dedicated to the product.
If you are seeking crowdfunding as a source of funding, working with a 3D rendering service can be very advantageous. Crowdfunding is very useful for products that investors are hesitant to take a risk on or can’t get funding for any other reasons. With crowdfunding, videos and sketches are shown to everyday people, and if the product appeals to them, they can donate to the creation of the product.
Helps Develop the End Product Better
Indeed, starting with the completed product could appear weird when you look at it from a technical aspect of creation, but a finished product render can help developers. When you look at the wanted result, design for manufacturing and assembly services can combine the wiring and other technology required to make it work simpler.
You can also send these finished renders to the manufacturers and other data to make certain that everything is clear on how the product should appear. A render can provide a clear indication of what should happen to save a lot of time and money when it comes to product errors.
Helps Get A Prototype
One of the most challenging parts of getting a product out there is bringing in the customers. Since the market is saturated already with existing competitors, it is not the first time someone is bringing in a specific product. When you are faced with so many of the same products, trying to get your purchased over others can be difficult.
However, rendering in this situation can help. When the product is finished, it can be placed on an attractive backdrop. Lighting and angles can be meticulously placed to make photos of the product stand out.
When everything is perfect, a realistic render is created. The outcome is a beautiful render that can be sent to an advertising agency. The agency can apply filters and other information to make the render more appealing, and it can be used for marketing purposes.
Renders have quickly become from being completely unheard of to an important part of almost every business. A render is a precious tool in almost every aspect of the creation process. It helps investors understand why they should fund the project, provides a better understanding for manufacturers when the product is sent away for production and attracts customers who may want to purchase it.
Designstein Studios has many 3D rendering and product design professionals ready to assist you. If you’re looking for help with your project, contact us for a free quote.